What buiseness do I can make from websites
How they work together
Imagine you are launching a new women's zircon bracelet:
1. Marketing Strategist
→ Identifies the target customer and campaign strategy.
2. Pricing Analyst
→ Determines the price and promotional margin.
3. Product Marketing Specialist
→ Defines how the bracelet should be presented and what makes it attractive.
4. Brand Specialist
→ Ensures the presentation matches SaharaKart's brand.
5. Content Creator
→ Creates photos, Reels, videos and graphics.
6. Social Media Specialist
→ Publishes and manages the content.
7. Digital Marketing Specialist
→ Distributes the campaign across digital channels.
8. Performance Marketing Specialist
→ Runs paid ads and measures purchases, CPC, CPA and ROAS.
9. Sales Promotion Specialist
→ Adds an appropriate offer to encourage immediate purchase.
10. PR Specialist
→ Gets influencers, fashion communities or media pages involved.
11. Marketing Manager
→ Coordinates everything and checks whether the overall campaign is achieving its business objectives.
For a small fashion-accessories business
You do not need 11 employees.
One person can perform several roles:
Marketing Manager + Strategist
→ Overall planning
Digital + Performance Marketing
→ Ads, Google, Meta, TikTok, analytics
Brand + Product Marketing
→ Brand positioning and product presentation
Social Media + Content Creator
→ Reels, photos, posts, Stories
Pricing Analyst
→ Can initially be handled by the owner using a pricing spreadsheet
PR + Sales Promotion
→ Can initially be handled by the marketing manager
So your practical structure could be:
SaharaKart Marketing Department
Marketing Manager
↓
Strategy & Product Marketing
↓
Digital + Performance Marketing
↓
Social Media + Content Creation
↓
PR + Sales Promotion
↓
Pricing & Analytics
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